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03:10
Mercedes-Benz Standards: PRE-SAFE®
Director‘s Note: How to make a video about safety more interesting? After conducting sufficient research, I have chosen to narrate it from the perspective of a specific crash test dummy. Credits: 品牌 Brand丨奔驰Mercedes-Benz 代理 Agency 丨 运中Fortune China 制作公司 Production丨顽皮房间Naughty Room 导演/编剧Director/Writer丨Ling 副导演 1st Assistant Director| 周莹冰Amy Zhou 制片 Producer丨李玥Taylor Li 制片助理 PA|张含羽 摄影指导D.P.丨田之收 焦点1st AC|吕雪峰 摄影助理 2nd AC丨王海森/曹琪/姚高峰 收音师Sound Engineer丨李志刚 灯光师 Gaffer丨曹水峰 造型 Stylist丨文希 美术指导Art Director|吴润 道具师 Props丨小旭 剪辑师Editor丨孙敏 助理剪辑师/输入输出 Assistant Editor/IO |罗军 调色 Colorist丨墨鱼调色 混音 Sound Mixing | 李大千 拟音 Foley | 壹听原力 CG制作 | cgfish GFX包装|凌霄 演员 Cast |时间/丁绮
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04:22
Mercedes-Benz Standards: AMap
Director's Note: This piece is a fictional documentary that features a cast entirely composed of Mercedes-Benz staffs, all of whom are participating in a video shoot for the first time. While meeting client requirements, I aimed to make this film both content-rich on a macro level and interesting on a micro level, from the early scriptwriting stages to post-production. Particularly in the third section, focusing on the three principles of quality management, I wanted to create a POV perspective AR puzzle game visually. Incorporating a massive amount of in-car navigation UI elements and detailed work processes from the quality management department into the AR effects, we've turned it into a captivating experiment that combines content and visual effects. Credits: 品牌 Brand丨奔驰Mercedes-Benz 品牌监制 Executive Producer丨邱博 Qiu Bo 代理 Agency 丨 运中 Fortune China 制作公司 Production丨顽皮房间Naughty Room 导演/编剧 Director/Writer丨Ling 副导演 1st Assistant Director| 周莹冰Amy Zhou 制片 Producer丨李玥Taylor Li 执行制片 Line Producer |海鸥 摄影指导D.P.丨潘逸坡 焦点1st AC|卜卓/李秉昊 摄影助理 2nd AC丨刘乐乐/杨毅/周永辉/魏东 收音师Sound Engineer丨乔婧/雷再亮/杨光 灯光师 Gaffer丨邢鹏聪 选角Casting|王迪 造型 Stylist丨文希 台词教练Dialogue Coach|刘天池表演工坊/马小晶 美术指导Art Director|闫子昌 道具师 Props丨王东虎 剪辑师Editor丨是非Fre 助理剪辑师/输入输出 Associate Editor/IO |罗军 调色 Colorist丨张博宇 混音 Sound Mixing | Gary Kwan MG动画|雨月动漫 VFX |快乐星球 AR 效果|麦阿臻 GFX包装|凌霄
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04:35
Mercedes-Benz Standards: e-range
Director's Note: The piece is actually crafted in the form of a video essay. Since it's termed an essay, it's destined not to have widespread popularity and is not suitable for everyone. Its target audience consists of those interested in the principles behind electric car range and have a certain level of relevant knowledge, such as automotive media professionals and enthusiasts. This is an inherent attribute of its content. To make its hardcore educational content more accessible to a broader audience, I drew inspiration from the Disney animated film "Inside Out." I personified the car's on-board monitoring and calculation of range into an AI monitoring team. This way, the general audience only needs to remember that there's a robust team inside the Mercedes infotainment system constantly monitoring and calculating your driving conditions. During the writing and filming stages, we personified the three calculation logics of the car's system, even portraying the minimum and maximum ranges. However, due to time constraints, we had to cut them out in edit eventually. In conclusion, I think our production planning and creative were quite ambitious, but there were some regrets during the execution phase, especially when everyone were tested positive to COVID. Until next time! Credits: 品牌 Brand丨奔驰Mercedes-Benz 品牌监制 Executive Producer丨邱博 代理 Agency 丨 运中 Fortune China 制作公司 Production丨顽皮房间Naughty Room 导演/编剧Director/Writer丨Ling 副导演 1st Assistant Director| 周莹冰Amy Zhou 制片 Producer丨李玥Taylor Li 执行制片 Line Producer |海鸥@三亚 摄影指导D.P.丨潘逸坡 航拍 Drone | 广辉 收音师Sound Engineer丨乔婧/雷再亮/杨光 灯光师 Gaffer丨邢鹏聪 选角Casting|王迪 造型 Stylist丨文希 台词教练Dialogue Coach|刘天池表演工坊/马小晶 美术指导Art Director|闫子昌 道具师 Props丨王东虎 剪辑师Editor丨Manyi 助理剪辑师/输入输出 Assistant Editor/IO |罗军 调色 Colorist丨张博宇 混音 Sound Mixing | Gary GFX包装|凌霄 绿幕合成|李扬 镜头擦除|韩宣赢
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01:11
Journey of the All New Mercedes EQS
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04:49
EQ Theater: NVH
#Mercedes-Benz achieves an outstanding balance between NVH (Noise, Vibration, and Harshness) quietness and driving comfort in the EQE through meticulous engineering. Only children make choices in the form of multiple-choice questions; Mercedes-Benz engineers, on the other hand, consider and address both aspects comprehensively. Key Crew Credits: Client | 客户:Mercedes Benz Director+Writer|导演+编剧:Ling Leading Characters |主演:NVH-卓君、崔航健、张智勇,eDrive-王天姝、李晨旭(都不是演员,都是工程师本人) Producer | 制片:Tina DOP|摄影指导:Marcel Brandel Gaffer | 灯光师:Joshua Linder Editors | 剪辑师:Manyi GFX | 包装:Lingxiao Colorist | 调色:张博宇
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02:55
EQ Theater: e-Drive
Wishing to start an electric car at minus 30 degrees, how many steps are there in total? For Mercedes-Benz, you only need an electric drive laboratory and a Mercedes EQE Key Crew Credits: Client | 客户:Mercedes Benz Director+Writer|导演+编剧:Ling Leading Characters |主演:NVH-卓君、崔航健、张智勇,eDrive-王天姝、李晨旭(都不是演员,都是工程师本人) Producer | 制片:Tina DOP|摄影指导:Marcel Brandel Gaffer | 灯光师:Joshua Linder Editors | 剪辑师:Lily GFX | 包装:Lingxiao Colorist | 调色:张博宇
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03:02
Mercedes-Benz Standards: Motion sickness-free
Director's Note: I'm delighted to have worked on this collage-style MG animation. Gratitude to Picasso, Georges Braque, and Paul Klee for inventing the collage style—it truly feels modern. Credits: 品牌 Brand丨奔驰Mercedes-Benz 代理 Agency 丨 运中 Fortune China 制作公司 Production丨顽皮房间Naughty Room 导演/编剧Director/Writer丨Ling 副导演 1st Assistant Director| 周莹冰Amy Zhou 制片 Producer丨李玥Taylor Li 美术动画 Art Design & Animation |创设意向 剪辑师Editor丨侯康、吉惬 助理剪辑师/输入输出 Assistant Editor/IO |罗军 混音 Sound Mixing | 阿勇 演员 Cast |时间
Commercials
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05:29
How I Define China_Inspiring_Shuhei Aoyama
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05:30
How I Define China_Cross Cultural Appreciation
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05:35
How I Define China_Harmonious
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05:46
How I Define China_Food Is Connection
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05:11
How I Define China_Diverse
Documentaries
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03:52
How to Be A Cool Rider _The Reasons I Ride
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03:29
How to Be A Cool Rider _Our Team
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03:58
How to Be A Cool Rider _mission completed
Streaming Series
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01:48
Series Trailer of My Cat From Hell_China
Reality Shows
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